[เอ็กซ์-เทล-เลอร์] · Performance Storyteller · BKK 2026
We turn data into
stories.
No.1 KOL & Strategies Marketing Agency
The XTELLER Way
Strategy first.
Influence next.
We Are
We don't start with the influencer list. We start with your brand story.
Thailand's creative-first KOL strategy agency.
Creative Ideation
Every campaign starts with a concept. The story angle, the brief, the narrative that makes content feel intentional — not accidental.
Our thought process
Start with the concept
Find the campaign's core idea first — before any creator list, format or platform.
Define the story angle
Decide the angle we tell the brand from: lifestyle, problem-solution, trend, review or challenge.
Build the narrative
Give the content a beginning and an end — not just someone holding a product and selling.
Translate into creator content
Break the core idea into content formats creators can actually make.
Make content feel intentional
Every video should feel deliberate — not a random post drifting off on its own.
More than 1,000+ KOLs, creators & celebs in our pool.
We've Partnered With
Talent Management & Entertainment Production Partnership
Regional Presence In 8 Key Markets
Strategic local offices. Regional scale.
Views / Month
Avg. Monthly Traffic
Total Subscribers
Asian Creators
Social Commerce & Livestreaming Partnership
Live Stream Partner
That Converts.
Connect, Engage, and Sell in real time.
Professional studio setup for brand launches, product showcases, and real-time livestream — full production team with studio-grade lighting and sound.
Official Shopee MCN partner offering performance-driven influencer marketing — expanding sales and conversions through data-backed campaigns.
End-to-end KOL livestream across all categories — Beauty, FMCG, Fashion, Gadgets — from influencer selection to post-performance analytics.
We've co-created across 5 categories.
Thailand's KOL market
is booming — but the strategy layer is empty.
Brands spend millions on KOL. Most still sell the same old way.
Hard Sell
Push louder — more followers, more promos, more noise. Then hope something sticks.
Most brands
Heart Sell
Start from what the audience feels and worries about — then earn the buy.
XTELLER starts with
What we do.
Heart Sell, Not Hard Sell
Start from what the audience actually feels — their worries, their wallet, their world. We listen and understand first, then pitch.
01 / LISTEN
Empathy Into Action
Turn understanding into something real: honest reviews, true value, and content that respects the audience's choice — not louder promos.
02 / ACT
Built For The Long Game
Show up before, during and after the buy. Empathy isn't a campaign — it's how a brand earns loyalty that actually lasts.
03 / STAY
Our thought process.
01
Brand Story Deep-Dive
We learn your brand's voice, challenge, audience and goal. Not the brief — the actual story.
02
Creative Ideation
We develop campaign concepts and KOL narrative angles before touching any creator list.
03
Creator Architecture
We design the creator tier mix, platform strategy, content formats and sequence.
04
Execution & Partnership
Hands-on campaign management with full transparency and a client-first style.
The work.
Meet the team.
Account Director
Tiprada Boonkongton
Your brand's most invested partner. Managed 50–100M฿/yr portfolios — treats every baht like her own.
Creative Director
Permboon Permsirivisarn
Award-winning isn't the goal, it's the byproduct. Builds creative that shifts perception and makes brands impossible to ignore.
Business & Sales Director
Tareerat Sadsanasupin
Shaped by top-tier agencies, driven by real outcomes. Speaks your language — sat on both sides of the table.
Let's build
something great.
Contact us
Scan to add LINEGet in touch
XTELLER · Creative KOL Strategy · Thailand · 2026